The Public Relations Writer's Handbook
Книга "The Public Relations Writer's Handbook"
Авторы: Merry Aronson
Издатель: John Wiley & Sons Limited
ISBN: 9780787995928
Описание
The second edition of the Public Relations Writer’s Handbook offers a simple, step-by-step approach to creating a wide range of writing, from basic news releases, pitch letters, biographies, and media alerts, to more complex and sophisticated speeches, media campaign proposals, crisis responses, and in-house publications. In addition, the thoroughly expanded and updated second edition shows how to keep up with the best practices of the public relations profession, as well as with the speed made possible and required by the digital age.
Характеристики
- параметрPDF
- Наименование The Public Relations Writer's Handbook
- Категория зарубежная литература/зарубежная деловая литература
- Авторы Merry Aronson
- Издатель John Wiley & Sons Limited
- ISBN 9780787995928
- Тип Книга
- Продавец Литрес
- Актуальность 28.05.2026
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